Why some clients deserve their fate

We were invited to a sales pitch to a huge multinational. The discussion was like this: – What is your programming cost per hour? – Programming, what language? PHP, ASP, Java, C++, …? – It does not matter. Give us a price per hour. And it must be legal binding for the next 3 years! … Read more

The power of saying “No”

Historically speaking, we started as a CONSULTING company, because our main benefit was the huge and various e-marketing experience. Then, the clients said: “Why didn’t you implement what you just said?“. So, we become a full e-marketing agencies, with focus on web/apps development. An then 2 more things happened: A. all clients came from recommendations.  … Read more

Top of the Most Inspiring Romanians

For our soul project, StartEvo.com, we’ve launched the Top of the Most Inspiring Romanians. You can see the top here: http://startevo.com/topul-romanilor-inspirationali-startevo Actually, this is a Facebook Application, available here: http://www.facebook.com/startevo/app_453410094674665. After you install it, you see the list of your facebook friends, you check the names you consider inspirational, and that’s it. 🙂 Until now, … Read more

Live blogging from Digital Marketing Forum 2012

Today i’ll stay a little bit at Digital Marketing Forum 2012. Here are some of nice stuff: without integration of understanding, intuition, sensibility, a digital social media is in vain they use “Antena” software, to listen the web total media = owned media + earned media + paid media push (persuasion) pull (motivation) be social … Read more

NetCamp 2011 – interesting facts

Today I will be at Netcamp 2011 – www.netcamp.ro (first part of the day) and at the E-commerce Prizes Gala (in the second part of the day). I thank the organizers, for inviting me. Marius Ghenea all actual studies shows that small entrepreneurial companies are generating jobs, not the big ones the progress came from … Read more

Greatest iPhone App ever: earthquake warnings

We are proud to have been worked on what I consider to be one of the greatest iPhone apps ever. Your phone starts to yell with approx 30 seconds before a destructive earthquake will hit the Bucharest or other cities near epicenter. Here you can buy the app: http://itunes.apple.com/ro/app/alerta-cutremur-vrancea/id465291565?mt=8 We are proud that this iPhone … Read more

Multinationalization of the Internet – the future of small online businesses

My bet is that on medium and long term a lot of small sites/online businesses will die, because of the multinationalization of the Internet. Let me explain. In brick and mortar world, mom & pops individual corner shops started to decay for like 40 years now, because the large chain stores kicked in. Both the … Read more

Mobile Marketing

Today i am in Mobile Marketing Conference, at Howard Johnson, at the invitation of Cristi Manafu. Here are some interesting facts INNITIATIVE 300mm – smartphones today -> 1.8bln in 2013 if trend continues 2.5mm smartphones in romania now international, data is bigger than voice. in romania voice 43%, data 31%, sms 19% 58% of respondents … Read more

Google is slipping out

Although Google is still the best in the field, my overall impression is that they are slipping out. Maybe is just a phase. Or maybe is too much bureaucracy. Google adwords approval rate is much slower than before. And it makes no sense, because they are loosing money. Google spam fight seems to be lost … Read more