Because it usually seems that it does not pay off 🙂 Why? Because the conversion rate of a new business is much lower. “Greenhorns” are making a lot of mistakes that translate in much higher chances to screw it up. Doing a marketing campaign for a already established company, with a lot of elements to … Read more
I realized that fishing is very similar with selling stuff online. You present your merchandise to your clients as nice as you can, but they have to swallow it. 🙂 You can throw worms to fishes that are vegetarian, they will disregard you. If they are with belly’s full, again no luck. Or if your … Read more
Do you have an wordpress site and you are selling something? Than you should really use 59sec service! It will really boost your conversion rates. Test it here if you don’t believe me 🙂 But first, let me share with you one of the best sales information I ever saw (via Forbes): If you answer … Read more
We live in a very tough world. Competition is everywhere and when it comes to survival or growing, the morality rules seems very flexible. So, except being a high profile multinational with a lot to lose if you are doing weird stuff, all the rest are prone to do any sorts of (almost) legal action … Read more
Yesterday I’ve been invited by Evensys (via Manafu) to participate at the mobile developers meeting, done in a separate room than the main Mobile Marketing Forum. Like usual, it was a pleasure to interact with other developers, to learn from there experience, to share failures and to get new positive energy. It was a nice … Read more
Do you know the story? For sure you know. Scheherazade was a smart girl, a sultan’s wife who escaped from beheading by telling story after story during 1001 nights, never finishing a story before the night is over. Smart girl. What is the resemblance between Scheherazade and you, an online marketer? Very simple. Stop the … Read more
Reversible Destiny (http://www.reversibledestiny.org). This is a weird site done by us for a weird client. We had to do everything reversed as we would normally would. All our experience with usability, functionality, design, user experience – all went to the drain. Because the whole purpose of the client was to make people get out of … Read more
There is a well known fact that your phone acts as a tracking device (and listening device in some cases). There is also known that if you leave your phone in a Faraday’s Box, plus if you remove it’s battery (unless is an iPhone), you are safe of being tracked. Well, last summer in Tokyo … Read more
For a long time now, me (and other people smarter than me) said that Facebook will fade away into history. The main reasons? – history (nothing lasts forever – see MySpace, Hi5, etc, etc…) – teens behavior (teens fleeing out to other social networks) – concerns about privacy What Facebook did to reborn? They bought … Read more
Now, this is a very interesting movie to watch for those who believe that personal privacy can be broken ONLY by big spy agencies. No, no, ANYBODY can spy on you with some very simple devices… 🙂 Watch the short movie. Enjoy!
How a Chrome extension can help a business? Some considerations…
At Kuantero, we develop and launched a new WordPress plugin, called FBtops. With it can be created tops/rankings of posts based on the number of facebook likes, shares and comments the posts are getting. You can download it from here: http://wordpress.org/plugins/fbtops/ It’s very useful if you want to make a contest, where the articles from … Read more
We are proud to create a WordPress plugin for Romanian market that does a very important jog: it allows card payment for WooCommerce with Payu Romania, the biggest local payment processor. It’s called WooPay. You can test the plugin here: http://woopay.kuantero.com If you like it, you can also buy it for a small flat fee. … Read more
Yesterday I’ve been at Webstock (one of my favorite events about technology), the mobile section. There were some interesting panelist and I found some interesting figures:) What I think is interesting to share: 102 bln app downloads in 2013 (estimate). 91% of them free. Market value 26 bln usd versus 18 bln in 2012 48% … Read more
We just launched one of our dearest projects: MOVEorPAY. MOVEorPAY is a motivational facebook app, that uses 2 powerful agents to help people achieve their goals: 1. the social pressure 2. the fear of losing money. How does it work? Step 1: Install the facebook app from here: https://apps.facebook.com/moveorpay Step 2: Write your pledge, like: … Read more
